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Jennifer Bentz

EVP, Insights, Innovation & Marketing Services at Utz Brands

Jennifer Bentz currently serves as Chief Marketing Officer at Utz Brands, Inc., where leadership encompasses Marketing, Consumer Insights & Analytics, and Innovation professionals to enhance understanding of consumers and drive brand growth through digital transformation. Prior experience includes roles such as EVP Marketing at Clif Bar & Company, Chief Client Officer at Mintel, and SVP Consumer Insights & Marketing Innovation at Tyson Foods. Jennifer also held positions at Hillshire Brands, Kraft Foods, SC Johnson, and SymphonyIRI Group, establishing a strong foundation in consumer insights and marketing services. Academic credentials include a Bachelor of Science in Marketing with a minor in Sociology from Indiana University Bloomington.

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