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Miguel Márquez Poyatos is an experienced marketing professional with a strong background in digital marketing and SEO. Currently serving as Chief Marketing Officer at Samu, Miguel focuses on SEO positioning and branding for the group and its subsidiaries. Previous roles include Senior Digital Marketing at Grupo Insur, where strategies in SEO, SEM, and branded content were developed, and Digital Marketing Manager at GuadalTech Soluciones Tecnológicas, overseeing business development in the marketing department. Earlier experience includes positions as Digital Marketing Strategist at Agencia Goodland, where online presence and lead generation were optimized, and as Digital Marketing Junior at Son de Producción, where social media strategies for a nominated documentary were created. Miguel's educational background includes a Master's in Digital Marketing and Social Media, along with degrees in Advertising, Marketing, and Commercial Management.