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Roopam Bahl is an accomplished professional with extensive experience in research, marketing, and data analytics. Currently serving as the Director at NielsenIQ since August 2024, Roopam has played pivotal roles in several organizations, including as Co-Lead for Roopam Loves Data in Melbourne, where efforts focus on empowering women in the data-driven sector through events and mentorship. Previous positions encompass Principal Researcher at Unfuse, where specialization involved Innovation and Customer Discovery, and Business Head for Australia and India at Toluna, where strategic market initiatives were developed. Roopam's career also includes roles at Ipsos as Research Director, leading business development and product localization, and contributions to The Nielsen Company and other prominent firms in client solutions and research. Education credentials include an MBA in Marketing from the Goa Institute of Management and a Bachelor's degree in Marketing from Shaheed Sukhdev College of Business Studies.