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Luiza Maklouf is currently the CMO & Diretora Comercial at Instivo Retail Tech and CD2 Retail Tech. Previously, Luiza held roles such as Diretor de Vendas and Sales Account Manager at Wecom S.A. Their background includes experience in communication, marketing, and technology. Additionally, Luiza served as Executiva de Contas at Produza™ and Ideia Midia Franquias, Gerente Comercial at Cavalcante Training™, and Gerente at Sistema Findes. Formerly, Luiza worked as a Video Repórter at Rede Vitória de Comunicação and ended as Gerente de Operações at Outback Steakhouse Brasil. Luiza holds a degree in Publicidade e Propaganda from Estácio and one in Comunicação Social, Jornalismo from Pontifícia Universidade Católica de Campinas.