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Rotem Bar is a Product Manager at groundcover, with previous experience at Swimm and Microsoft. Prior to their transition to product management, Rotem worked as a Software Engineer at Microsoft in the Commerce AI Recommendations Group. Rotem's earlier career included roles as an Air Traffic Control Simulator Instructor at Shirgal-Wings Aviation Academy and various positions within the Israeli Air Force, where Rotem eventually became a Commander of Air Traffic Controllers Officers’ Training Course. Rotem holds a B.Sc in Bioinformatics with a focus on Computer Science and Biology from Tel Aviv University.