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Mikhail Vinokurov is an accomplished Media & Performance Marketing Manager at Dodo Brands since April 2021, specializing in executing and optimizing media campaigns across platforms such as Facebook Ads, Google Ads, and TikTok. With a strong focus on analytical tools like Google Analytics and Appsflyer, Mikhail has significantly improved user acquisition and brand awareness metrics through A/B testing. Previous experience includes serving as Digital Marketing Manager at ironSource, where Mikhail established an automated Google Data Studio dashboard for real-time campaign data, and as Performance Marketing Manager at Publicis Media, successfully managing campaigns with substantial budgets. Mikhail holds a Bachelor's degree in Business Administration and Management from The Russian Presidential Academy of National Economy and Public Administration.