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B2b Demand Generation Specialist

Marketing · Full-time · Piedmont, Italy

Job description

about us:  battleface is building a humanity-focused travel insurance company to bring people and the world together. Why? Because for far too long travel insurance has focused on the company, not the customer. But we’re changing that. How? By connecting travelers to customized insurance solutions through strategic partner relationships that deliver the most appropriate insurance at the right price.

about the role: We’re on the search for an early career demand generation specialist to support marketing and sales efforts to create awareness, interest, and demand through our B2B and partnership channels. This role will report to our head of global marketing with primary day-to-day responsibilities of actively working to build pipeline opportunities using tools like HubSpot, Lusha, and WordPress.

about you: You have 2-3 years of demand generation experience working closely with sales and partnerships teams to deliver qualified lead opportunities. A track record of building out omnichannel B2B campaigns across paid, email, and social channels and communicating results is a must for this role.
•    2-3 years of demand generation experience or similar type of role.
•    Proficiency in utilizing CRM and marketing software like HubSpot.
•    Familiarity with content management systems (WordPress) and using lead generation tools like ZoomInfo, Lusha, and LinkedIn.
•    Strong organizational and multitasking skills with a proven ability to manage multiple projects simultaneously.
•    Exceptional communication skills, both written and verbal.
•    Creative mindset with the ability to think outside the box and adapt to change.
•    Use of analytical tools (like GA4 and others) to report KPI and other performance related metrics.
•    B2B/partnership experience is a must have for this position.

other qualifications that will make you stand out:

•    Insurance, InsurTech, FinTech, or SaaS experience
•    Basic level design skills using platforms like Figma, Adobe, or Canva
•    Email marketing, video content, or podcast experience

the perks:

•    Insurance – Medical, Dental, Vision, Life/AD&D – 100% of premiums paid by battleface
•    You’ll never work on your birthday
•    28 days of PTO, 15 sick days, and 15 holidays
•    Travel – All international travel for associates is insured by battleface
•    401k



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