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Francisco Gimenez is an accomplished entrepreneur and executive with extensive experience in leadership and financial management. As the CEO and Founder of YUV since April 2021, Francisco has led initiatives at the intersection of technology and beauty. Previously, Francisco served as a Board Member of YPO Gold London, contributing as Chapter board member and Learning Committee chair. Francisco's earlier roles include CEO at eSalon.com, where the focus was on custom hair color solutions, and Founder of SmartRatings.com, which organized expert product reviews. Francisco held senior positions at PriceGrabber.com overseeing various business operations and at BANAMEX BANCO NACIONAL DE MÉXICO, where responsibilities included corporate banking and credit risk analysis. Francisco's educational background includes an MBA from UCLA Anderson School of Management and dual master's and bachelor's degrees in Industrial Engineering from Universidad Anáhuac.