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Helaina Ferraioli is a skilled marketing professional with a diverse background in digital marketing and social media management. Currently serving as Marketing Lead at Yesterday's News since January 2024, Helaina previously held the position of Social Media Manager at Masterworks from July 2023 to January 2024. Experience at Seek included roles as Growth Marketing Lead, Influencer Marketing Lead, and Social Media Marketing Intern, contributing from November 2020 to June 2023. Earlier positions include Digital Marketing Manager at Yesterday's News, Social Media Strategist at Carnegie Corporation of New York, Development Intern at NoSo Films, and American Masters Intern at WNET New York Public Media. Additional experience encompasses multimedia and communications roles at Levi Strauss & Co., San Francisco Green Film Festival, and ARTogether. Educational qualifications comprise a Bachelor of Arts in Film/Cinema/Video Studies from Northeastern University and Associate of Arts degrees from both Bard College and Bard High School Early College.