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Mauricio "Mau" G. is the Head of EMEA at Yalo since March 2021, where responsibilities include leading strategies for optimizing B2B, B2C, and B2B2C interactions among CPG companies across Europe, Africa, and Asia using various conversational platforms. Previous roles at Yalo include Global Account Director and Sales Director for CPG North Latam, contributing to the company's focus on enhancing customer engagement through automated conversational commerce. Prior to Yalo, Mauricio served as Head of Sales at TouchBistro and as Sales Manager at Uber for Business, where achievements included implementing electronic invoicing solutions and improving customer satisfaction metrics. Earlier experience includes being a LinkedIn Senior Sales Executive at IMS Internet Media Services and various roles in human resources and IT at Page Personnel and Geodis. Mauricio holds a Bachelor of Technology in Computer Engineering from Tecnológico de Monterrey and has additional educational experiences at Tsinghua University and Eurocenters.