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Theo van Uffelen serves as the Marketing Director Europe at Yakult Europe B.V. since September 2020, where responsibilities include leading the pan-European marketing strategy, guiding local operating companies, and providing tactical support. Prior to this role, Theo held various senior marketing positions including Marketing Director for Aegon and The Coca-Cola Company, as well as interim management roles with notable firms like Unilever and FrieslandCampina. As a board member of the bvA, Theo leads initiatives to promote diversity and inclusion within the advertising industry. Educational qualifications include a Bachelor in Communication & Marketing and multiple certifications, such as a Mini-MBA in Marketing and Certified Scrum Product Owner.