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Margrit Zwimpfer Salkeld

Head Marketing Analytics & Applications at WWF Switzerland

Margrit Zwimpfer Salkeld has a diverse work experience spanning multiple industries. Margrit is currently serving as the Head of Marketing Analytics & Applications at WWF Switzerland since August 2019. Prior to this, they held various roles at Generali from 2015 to 2019, including Head of Digital, Head of Brand & Proposition Marketing, and Head of Digital Marketing. From 2008 to 2015, Margrit worked at Zurich Insurance Company Ltd., where they were the Head of Digital Brand Marketing and also responsible for global web presence and digital analytics and research. Margrit also gained experience in website management at Investis from 2003 to 2008. Margrit started their career as an Account Partner at Gartner from 2001 to 2003, managing client relationships and leading global teams. Margrit also worked as a Project Manager in Corporate Communications at Verkehrsbetriebe Zürich in 2001 and gained project management experience at BrainStore from 1998 to 2001. Margrit began their career with an internship at Locher, Brauchbar und Partner in 1993. Overall, they have a strong background in marketing, digital strategy, and project management.

Margrit Zwimpfer Salkeld earned a Master's Degree in Environmental science from ETH Zürich between 1989 and 1995. Later, from 2004 to 2007, they obtained another Master's Degree in Marketing Communications from the University of Westminster.

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