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Christian Ferrari is a seasoned professional with extensive experience in sales and partnerships, currently serving as the Partnerships & Alliances Director at Workiva since September 2021. Prior to this role, Christian held various positions at PwC Deutschland, including New Ventures Sales Lead for an innovative software incubator and Sales Manager for Risk Assurance Solutions, focusing on SaaS and digital transformation projects. Christian's earlier career includes significant contributions as a Regional Sales Executive at SAP Concur and Manager of Sales for B2B Solutions at American Express, specializing in mid-market sales. Educational credentials include a Master of Science in Behavioral Economics from the University of Amsterdam and a Bachelor of Arts in Economics from Paderborn University, along with coaching certification from Dr. Migge Seminare.