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Michele W. is a seasoned professional with extensive experience in business development, marketing communications, and training. Currently serving as a Business Development Leader at Waldmann Lighting, Michele plays a pivotal role in coordinating sales efforts across various market segments, fostering customer relationships, and driving sales growth through strategic market research and CRM training. Previous roles include Marketing Communications Analyst at Waldmann Lighting, where Michele executed multi-channel marketing campaigns, and Professional Trainer at SkillPath Seminar, providing customized training to diverse audiences. Additional experience encompasses a Marketing Communications Strategist position at e3 Marketing Solutions Inc. and a Project Manager role at the National Safety Council, showcasing a strong blend of strategic planning, training, and project management skills. Michele holds a B.A. in Liberal Arts from the University of Iowa and has furthered professional development through specialized courses in lighting and engineering.