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Laura Cortés Córdoba is a seasoned Customer Success Manager at VTEX since September 2020, focusing on customer retention, revenue growth, upselling, and enhancing product adoption. Prior experience includes serving as a Senior Customer Success Executive at ICOMM Marketing Automation, where strategic planning for B2C account management and omnichannel marketing consultancy were key responsibilities. At BlackSip, Laura held multiple roles, including Customer Success Senior, leading a team that was responsible for significant revenue generation while constructing annual e-commerce sales projections. Past roles also encompass Telesales Executive and Retail Massification Executive at Carvajal Tecnología y Servicios, where relationship building with B2B clients and consultative selling were emphasized. Laura holds a Specialization in Marketing Management and a Bachelor’s degree in Business Administration with a concentration in Marketing from Pontificia Universidad Javeriana.