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Nicky Dominique Lee

APAC Commerce Lead & Client Services Director at VMLY&R COMMERCE

Nicky Dominique Lee has a diverse work experience in the marketing and communications field. Starting in 2003 as a Copywriter & Account Executive at EURO RSCG, they gained in-depth experience in various creative productions. They then switched to the role of Brand Director at Saatchi & Saatchi in 2005 and later became a Regional Brand Manager. In 2011, they joined Publicis Groupe as a Group Account Director, leading the L'Oréal Paris Consumer Product Division. They also worked at Saatchi & Saatchi X as a Shopper Marketing Specialist, responsible for strategic brand communications and activation solutions. In 2012, they joined Red Fuse Communications as a Client Services Director, overseeing brand execution and management. Most recently, they have been working at VMLY&R Commerce as the APAC Commerce Lead & Client Services Director, overseeing the merger and transformation of Geometry and VMLY&R. They have experience in tailoring renumeration models, conceptualizing and implementing digital commerce hubs, and recruiting talents from around the region.

From 1998 to 2000, Nicky Dominique Lee attended Curtin University, where they obtained a Bachelor of Arts (B.A.) degree in Mass Communication / Public Relations.

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