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Martha L. May is a seasoned human resources leader with extensive experience in strategic HR management across various industries. Currently serving as Chief People Officer at Varsity Brands since June 2019, Martha previously held senior roles at Freeman Company, Rockwell Collins, and Bell Helicopter, demonstrating a strong track record in enhancing organizational effectiveness and promoting inclusivity. Key achievements include driving internal promotion rates significantly, leading cultural transformations, and implementing comprehensive talent management strategies. Martha's tenure at American Airlines spanned nearly two decades, where significant contributions were made in multiple HR domains, including labor relations, diversity strategy, and performance management. Martha earned a Bachelor of Arts in Speech Communication from North Carolina State University.