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Louise Cooper is a seasoned writer with extensive experience in marketing and advertising. Currently serving as a Senior Writer at Universal Destinations & Experiences since February 2014, Louise leads creative campaigns for Halloween Horror Nights, driving record-breaking sales and garnering over 30 million views on promotional videos. Previously, roles included Copywriter and Associate Copywriter at Universal, where notable projects included A Celebration of Harry Potter and various holiday campaigns. Earlier experience features a contract position at Grey Group Israel and copywriting roles at Renegade Communications and Yellow Submarine Marketing Communications, contributing to diverse campaigns across multiple media platforms. Educational credentials include a Bachelor's Degree in Journalism with an emphasis in Advertising from the University of Missouri-Columbia and a non-degree program in Copywriting from Miami Ad School. Noteworthy achievements include receiving two Gold District Addys for a Workplace Giving campaign in 2017.