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Greta Fedaraviciute has held a variety of positions in the tech industry since 2012. Her most recent role is as a Product Designer at Trafi, where they have been adapting the Trafi White Label solution for the UK market since 2021. Prior to this, they were a Lead Designer (apps) at Surfshark from 2018-2021, where they drove UX and visual design strategy across Android, iOS, and desktop apps. Before that, they were a Senior Project Manager and Project Manager at PPMI from 2016-2017, responsible for successful projects for the European Commission. In 2017, they also held a Design Intern role at Mediapark Group. From 2012-2016, they were a Senior Project Manager and Project Manager at SERMO (formerly WorldOne), where they mentored junior staff and ran complex fieldwork projects.

Greta Fedaraviciute completed a BSc in Management and Business Administration from ISM University of Management and Economics between 2005 and 2009. Greta then went on to do an Erasmus exchange student program in Marketing & Sales at FHWien der WKW from 2007 to 2008. In 2010, they obtained an MSc in Strategic Marketing from the University of Glasgow. In addition to their formal education, Greta has also obtained a number of certifications from institutions such as Lynda.com, Stanford University, CodeAcademy.lt, and PADI.