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Varun Vasudevan is a seasoned marketing professional currently serving as Chief Manager - Marketing at Guiltfree Industries Limited, where responsibilities include leading marketing for the Too Yumm traditional snacks category, focusing on P&L, brand strategy, communications, and innovations. Previously, Varun held senior marketing roles at Casio India, overseeing brand strategy and communication for electronic musical instruments and calculators, with a portfolio size of approximately INR 350 crore. Varun's career began at Nabati Group as Marketing Manager, managing P&L, brand strategy, and product launches in biscuits and confectionery, contributing to establishing the "Nabati" brand as a market leader. An early career experience includes an internship at KFC, engaging in consumer market research. Varun holds an MBA in Marketing from the Indian Institute of Foreign Trade and a B.Tech in Textile Engineering from Veermata Jijabai Technological Institute.