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Irene Manahan

Director Of Consumer Research at The Farmer's Dog

Irene Manahan has amassed extensive experience in consumer research and insights across various prominent companies. Currently serving as the Director of Consumer Research at The Farmer's Dog since February 2022, Manahan previously held positions including Manager of Global Consumer Insights at TOMS and multiple roles at The Guitar Center Company, where responsibilities included Manager of Consumer Insights and Project Manager. Additionally, experience at MFour Mobile Research included roles as Manager of Client Services and Senior Research Consultant, along with a Senior Research Manager position at Ipsos and Research Analyst at NBCUniversal Media, LLC. Irene Manahan holds a Bachelor of Science in Broadcast Journalism and Political Science from Syracuse University, alongside a Certificate in Data-Driven Marketing from Cornell University.

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