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Sam Cheng has a diverse work experience spanning several companies and roles. In 2011, they began their career as a Life Insurance Agent at Primerica, where they managed clients and sold life insurance. Later that year, they worked as a Production Assistant at WNET New York Public Media, overseeing the production of a show and providing support in script details and talent management.

In 2012, Sam joined Gameday Goods as a Marketing Specialist, focusing on e-commerce campaigns, social media marketing expansion plans, and website creation. At McCann in 2013, they worked as a Strategist, contributing to strategies for various accounts and campaigns and providing insights and strategies based on trends and client briefs.

From 2014 to 2018, Sam held roles at Mashable, starting as a Campaign Specialist and gradually progressing to Senior Campaign Specialist and eventually Ad Operations Manager. During this time, they gained experience in managing and optimizing advertising campaigns.

Since 2018, Sam has been with Flipboard, initially as an Ad Operations Lead, then as an Ad Operations Managing Lead, and most recently as a Director of Advertising Operations and Ad Product Manager. In these roles, they have been responsible for advertising operations and product management.

Currently, Sam is Director of Advertising Operations at TeamSnap.

Sam Cheng has a Bachelor of Business Administration (B.S) degree with concentrations in Marketing, Information Technology, and Finance from Fordham University. Additionally, Sam has pursued studies in Liberal Arts and Sciences/Liberal Studies at SUNY New Paltz and completed a certification called "Build a First-Party Data Strategy with Google Ad Manager" offered by Google in 2022. Sam's education history also includes attendance at Heythrop College, U. of London, although specific details such as degree and field of study are not provided.