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Samantha Gouveia is a seasoned business analyst with extensive experience in various roles across multiple industries. Currently serving as the Lead Business Analyst at Tauranga City Council since February 2023, Samantha previously worked as a Business Process Analyst at Turners and Growers, where key logistics and dispatch processes were improved through technology utilization. With a robust background at Craigs Investment Partners, Samantha led various projects related to compliance legislation and process enhancements. As a former Compliance Manager at Heartland Bank, a Project Manager focusing on Anti Money Laundering initiatives, and a self-employed contractor for over 14 years, Samantha has demonstrated a consistent ability to manage teams and engage stakeholders effectively. An education background in Management Information Systems and Marketing from The University of Waikato further complements this extensive professional journey.