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Helen Rooney possesses extensive experience in business development and marketing within the beverage industry. Currently serving at Tactical Solutions since October 2012 in multiple capacities including New Business Development, Trade Marketing Manager, and Business Unit Controller, Helen leads a national team focused on driving incremental sales in grocery channels while leveraging data analysis to enhance client ROI. Prior experience at Molson Coors Brewing (UK) Ltd included roles such as Regional Customer Marketing Manager, Customer Contact Strategy Manager, and Field Sales Manager, where Helen played key roles in executing regional sales plans and restructuring team strategies. Helen holds a degree from Leeds Beckett University.