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Lorenzo Munari is a Data Analyst at WMR Group, a digital marketing firm, since December 2021, where responsibilities include analyzing website performance and traffic using Google Analytics 4. Concurrently, Lorenzo works at Studio Cappello, a leading data-driven digital marketing agency also part of WMR Group. Prior experience includes a Digital Analytics Trainee position focusing on web analytics tools and digital advertising platforms. Previous roles encompass work as a pizzaiolo at OSTERIA SCALDAFERRO SRL, a videomaker at ZProduction Studios, and graphic assistant at ARTEGRAFICA MUNARI. Lorenzo holds a Bachelor's degree in Advertising & Marketing from IUSVE and is pursuing a Master's degree in Artificial Intelligence for Business and Society at IULM University.