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Sarah Faber Petersen has a diverse work experience spanning various roles and companies.

Sarah Faber is currently working as the CRO Lead at Staysure Group since August 2023.

Prior to this, they worked as a Senior Advisor at Forte Advice from January 2023 to August 2023.

In 2020, they joined iTech Media as a Senior UX Researcher & Designer from March 2022 to October 2022, and as a Senior CRO Specialist and Growth Hacker from July 2020 to March 2022.

From September 2019 to April 2020, they worked as a Senior Conversion Strategist at CXL Agency.

Sarah Faber also has experience as the Head of CRO & UX at Greenlight from September 2016 to August 2019, where they developed the CRO & UX proposition and represented the agency as a speaker at conferences.

Before that, they worked at IIH Nordic as a Senior Marketing & CRO Specialist from May 2014 to September 2016, and as a Search Marketing Specialist from February 2012 to May 2014.

Their early career includes roles at Kelkoo as a UX Designer from January 2011 to November 2011, and as a UK Product Manager from June 2009 to February 2011.

Sarah Faber also worked at Yahoo!/Kelkoo as a Content Producer from September 2007 to May 2009, and at JobZonen as a Web Editor from February 2005 to April 2006.

Sarah Faber began their career as a Designer/Concept Developer during an internship at Maatschappelijke Jongeren Actie (MJA) from January 2006 to March 2006.

Sarah Faber Petersen attended the following educational institutions:

- From 2004 to 2006, they studied Multimedia Design at the Copenhagen School of Design and Technology.

- In 2006, they pursued Political Communication and Journalism at Vesalius College / Vrije Universiteit Brussels.

- In 2003, they participated in the Metafora International Art Workshop in Barcelona, focusing on independent work in still photography, short films, and painting.

- In 2002, they received training in film theory and practical film production at Drama & Filmdaghøjskolen.

- From 2001 to 2002, they furthered their knowledge in film theory and practical film production at the European Film College.

- In 2000, they studied International Studies at the International People's College.

- Lastly, they obtained a European Baccalaureate with a focus on Art, English, Danish, Geography, and Biology at the European School of Brussels from 1997 to 2000.

Additionally, they obtained the following certifications:

- Google Analytics Individual Qualification from Google in July 2012.

- Reporting & Analysis Advanced Exam from Google in July 2012.

- Google Advertising Fundamentals Exam from Google in June 2012.

- Search Advertising Advanced Exam from Google in June 2012.