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Thaís Gazola Baes has a diverse work experience spanning several roles and industries. In 2013, they worked as an Account Executive at Agência Deze7 Publicidade e Propaganda, where they assisted in the development of briefings and attended internal and external meetings. Thaís then moved on to Momento Marketing & Comunicação in 2014, where they served as a Sales Executive, focusing on prospecting new clients, preparing commercial proposals, and negotiating with customers.

In the same year, Thaís joined Mestra Comunicação as an Account Executive, where their responsibilities included coordinating different areas of the agency and participating in internal and external meetings.

Subsequently, in 2015, Thaís became a Coordinator at Unic Propaganda, where they managed strategic planning, resource management, and the control and analysis of workflow and processes. Thaís also designed policies and procedures, oversaw payments, and analyzed department indicators.

From 2017 to 2018, Thaís held the position of Chief Marketing Officer at Agência BKW Creative Results, where they coordinated administrative routines, strategic planning, and the management of organizational resources. Thaís also supervised a team and managed activities, analyzing and planning workflow and processes.

In 2017, Thaís also took on the role of Chief Marketing Officer at Oui Creative, where they developed marketing strategies and brand identity, defined specific communication channels, and planned campaigns. Thaís remained in this position until 2020.

Thaís then served as the Chief Marketing Officer at Evolua Educação from 2020 onwards, overseeing marketing activities and strategies.

In 2022, Thaís joined Sky.One Solutions as a Marketing Specialist, responsible for marketing strategies. Later in 2023, they took on the role of Growth Officer, focusing on the company's growth initiatives.

Most recently, in 2023, Thaís became a Co-founder and Partner at Meraki Gyros, a new venture in which they have ownership and managerial responsibilities.

Thaís Gazola Baes has a diverse education history. Thaís obtained a Master of Business Administration (MBA) degree in GE- Gestão Empresarial from FGV - Fundação Getulio Vargas from 2014 to 2016. In 2017, they completed a course in Inbound Marketing at HubSpot Academy, specializing in Digital Marketing. In 2016, they attended a program called Esteira de Vendas, focusing on Sales, Merchandising, and Marketing. Thaís also pursued linguistics at ALI- Académie Linguistique Internationale in Montreal, Canada, from 2012 to 2013. Thaís obtained their bachelor's degree in Communication Social - Cinema, with a specialization in Cinematography and Film/Video Production from Universidade Anhembi Morumbi, which they completed from 2008 to 2011. Additionally, Thaís has taken courses at StartSe, including a Technical Integrated Course in Growth Program: Sales & Marketing Acceleration, as well as a Technical Integrated Course in Strategy for Disruption.