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Noorita Yusof currently serves as the Digital Development Manager at Sime Darby Plantation, a position held since January 2023. Prior to this role, Noorita worked at DXC Technology from November 2019 to January 2023, undertaking roles such as Project Manager and Account Delivery Manager. Experience as a Project Manager also includes tenure at GCIS Sdn Bhd from May 2012 to September 2019, and earlier roles at Hewlett Packard (Sales) Sdn Bhd as a Project Management Officer, Service Request Admin, and Operation Leader from May 2005 to May 2012. Earlier career experience includes a position as a Multimedia Programmer at Vision Shift Sdn Bhd and as a Research Assistant at the University of Malaya. Noorita holds a Bachelor Degree (Hons) in Information Technology, Multimedia from the University of Malaya, earned between 2000 and 2004, and also completed an earlier program in Physical Science at the same university in 1998-1999. Education was initiated at Sekolah Menengah Kebangsaan Sultan Sulaiman from 1993 to 1997.