April Drake is a seasoned digital marketing professional with extensive experience in managing digital marketing strategies across various industries. Currently serving as the Sr. Digital Marketing Manager at Sexy Hair since November 2020, April previously held the position of Digital Marketing Manager at both Rastaclat and The Bar Method. Roles have included managing video subscription services, overseeing digital advertising, executing email and SMS campaigns, and optimizing performance through data analysis. April has a solid foundation in marketing, holding a Bachelor of Science in Marketing and an Associate of Science in Business Administration, complemented by a certification in Cosmetology. Previous experience includes freelance digital marketing and various roles in the beauty and salon industry, demonstrating a well-rounded skill set in marketing, operations management, and client engagement.
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