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Vidhi Verma currently serves as the Corporate & Regional Campaign Manager at Serrala, where responsibilities include managing end-to-end marketing campaigns, driving pipeline generation, and optimizing campaign effectiveness through marketing automation. Prior experience includes a role as Campaign & Project Manager and Senior Marketing Analyst at IBM, as well as leading transition and project management efforts at Genpact. Vidhi began a career in marketing as a Marketing Analyst in Italy. Vidhi earned a Bachelor's degree in Italian Language and Literature from Delhi University.