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Shirin Musnas

Head Of Distribution at Selcom Tanzania

Shirin Musnas has a diverse work experience spanning multiple industries and roles. Shirin currently serves as the Head of Distribution at Selcom Tanzania. Prior to this, they worked as the Regional Director for Africa and MENA at Triq Technologies FZCO and as the Head of Distribution and Digital Financial Services at Ooredoo Maldives.

Their previous experience includes being the Head of Sales Channel at Selcom Tanzania, where they played a significant role in launching various initiatives such as Mastercard QR for merchant acceptance, agency banking, NFC device integration, fuel card partnerships, and onboarding retail agents with POS device terminals. Shirin also acquired a large number of merchants for payment acceptance through MastercardQR and revived distribution channels through recruitment and extension efforts.

Before joining Selcom Tanzania, Shirin worked as the Sr Manager of Mobile Financial Services and Distribution at Zanzibar Telecom Ltd. (ZANTEL), where they managed mobile money business development and distribution across Tanzania. Shirin integrated major utilities and payments with wallets, restructured distribution models, introduced new dealers, and significantly increased revenue and customer base.

Their previous roles also include Territory Development Manager at PepsiCo, Sr Manager of Device Sales, Area Sales Manager, and Prepaid Manager at Idea Cellular Ltd, Senior Sales Executive at Coca-Cola Bottling Company UNITED, Inc., and Sales Representative at Reckitt Benckiser, Inc.

Overall, Shirin Musnas has extensive experience in distribution, sales, and business development, with a focus on mobile money, financial services, and telecommunications.

From 1998 to 2000, Shirin Musnas pursued their Master of Business Administration (MBA) degree with a concentration in Marketing.

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