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Ishtiyaq Aboobacker is a highly experienced marketing professional with extensive expertise in automation marketing across Middle East, Africa, Asia Pacific, Europe, and South America. Currently serving as Marketing Director at Schneider Electric since 2015, Ishtiyaq has successfully led significant initiatives, including the expansion of the Food and Beverage segment and the launch of EcoStruxure Automation Expert, achieving notable revenue and brand awareness growth. Previous roles include Regional Marketing Director for multiple regions at Schneider Electric, where Ishtiyaq drove branding strategies, and Marketing Manager for Invensys, where leadership led to significant budget growth and team expansion. In addition to current responsibilities at Schneider Electric, Ishtiyaq is involved in career coaching and strategy development for senior professionals at CareerHigher and Neol, respectively. Education includes an MBA in Marketing and a Bachelor's in Mechanical Engineering.