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Walaa Wehbe is a highly experienced product marketing professional with a diverse background spanning several companies in the technology sector. Currently serving as a Senior Product Marketing Manager at Scandit since 2022, Walaa specializes in providing actionable insights and automating processes through a Smart Data Capture platform. Previous roles include Product Marketing Manager at Appfire, where Walaa enhanced messaging and positioning for Jira apps, and Product Content Marketing Manager at Frontify, focusing on product launches and sales enablement. Earlier career experiences include roles at Akselos as Product Marketing Specialist, and Koemei as Marketing Associate, where Walaa developed expertise in brand management and product roadmaps. Walaa's educational achievements include a Master of Science in Chemical Criminalistics and training in entrepreneurship from EPFL.