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Bobby Cheung is a dynamic professional with extensive experience in social media management, creative direction, and visual content production. Currently serving as a Social Media Manager at Republic since September 2023, Bobby also co-founded KOE Lab in February 2021, focusing on innovative storytelling and digital content for high-profile clients such as Louis Vuitton and Nike. Bobby's prior roles include a Marketing Intern at Kendo Brands, Inc., where involvement in FENTY BEAUTY campaigns honed product and marketing research skills, and a two-day stint as a Concert Photographer for 88RISING during the Head in the Clouds festival. Additional experience includes videography for Nowre China, gallery assistance at Bunte Auction Services, and studio assistance at NYLON. Bobby holds a Bachelor of Fine Arts in Photography from New York University and has pursued Film & Media Studies at the University of Rochester.