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Adam Brzostek is the Founder of Bettersteps and also works as the Web Analytics Product Owner and Team Lead at Sanofi Polska. Prior to this, Adam was an Ekspert ds. analityki omnichanel at Orange Polska. Adam is skilled in Google Analytics implementation, data analysis, Google Tag Manager, DataLayer writing, Google Data Studio automated reporting, merging online and offline data, and providing recommendations and analysis on A/B tests. Adam holds a degree in Transport - Air Traffic Control from Warsaw University of Technology.