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Natalia Gutierrez's work experience includes roles at Sancho BBDO and Increnta. Natalia worked at Sancho BBDO from December 2019 to June 2020 as an Analista web, then from July 2020 to November 2022 as a Performance Lead, and finally as the Head of Growth starting in October 2022. Prior to that, they worked at Increnta as an Analista Digital from January 2017 to November 2019.

Natalia Gutierrez's education history includes a Bachelor's degree in Publicidad from Corporación Universitaria UNITEC, which they completed from 2012 to 2017. Natalia also completed a Diploma in Marketing Digital from Partners Academy in 2018. In 2019, Natalia completed two additional Diplomas, one in Data y Creatividad from NOGMA and the other in Planeación Estratégica from Universidad Sergio Arboleda. In 2021, Natalia completed a Diploma in UX/UI from NOGMA. Currently, they are pursuing an Especialista en Marketing Estratégico degree at Pontificia Universidad Javeriana.