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Boris Kamaletdinov is an experienced professional in trade marketing and business development, with a career spanning over 17 years. Currently serving as Senior On Trade Manager and previously as National Trade Marketing Manager at Roust since May 2013, Boris has led trade marketing strategy development and budget control for the Russian market. Before Roust, Boris held the position of Senior Trade Marketing Manager at BIOGUARD, where responsibilities included planning trade marketing activities across various channels and managing a team of four. Earlier roles include Business Development Manager at AIC, where Boris developed business strategies and conducted marketing research, and positions at British American Tobacco focused on merchandising and trade marketing. Boris earned a master's degree in Management from MGTU named after N.E. Bauman from 2002 to 2008.