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Shannon Maher has a diverse work experience in various companies and roles. In 2002, Shannon served as the President of Alliance Consulting Services, Inc., a consulting firm specializing in Technical Sales, Channel Management, and Implementation services. In 2005, Shannon joined National Merchant Alliance as a Managing Member. Starting in 2011, Shannon took on multiple roles in different companies, including co-founding Retail Success, where Shannon served as the Principal/Co-founder. Retail Success focuses on providing software solutions for direct sales organizations, point of sale software, merchant services, payment processing, and retail marketing. In 2011, Shannon also became a Managing Member at POSIM, a point of sales and inventory management software company. Shannon's role at Boutique Window, which was acquired by Retail Success, was also as a Managing Member. Boutique Window's platform simplified social media and email marketing for retailers. In 2016, Shannon joined Wayroo as a Managing Member, a business solution that empowers sales forces through a mobile app. Shannon's work experience showcases expertise in software development, sales, marketing, and consulting in various industries such as retail, telecom, and information technology.

Shannon Maher completed their undergraduate studies in Economics from the University of Iowa, attending from 1989 to 1994. Shannon attained their degree in 1994 following their five-year program at the university.