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Asid Malik is a seasoned marketing professional currently serving as the Senior Manager of Category Marketing & Innovation Strategy at Restaurant Brands International since September 2018, where a diverse range of roles in marketing and pricing strategy has been held. Prior experience includes co-founding Book Transfer, working as a summer analyst at CenturyLink, and managing digital marketing and growth at OneProsper International. Asid's earlier roles encompass sales consultancy at Leon's Furniture and various leadership positions at OneProsper International. Academic credentials include a Master of Science in Management with a focus on Strategy and Global Management from the Schulich School of Business at York University and HEC Lausanne.