ÂÜÀòÂÒÂ×

Eric Smith is a seasoned professional with extensive experience in product innovation, menu strategy, and marketing management. Currently serving as Vice President of Product Innovation and Menu Strategy at Inspire since May 2018, Eric leads initiatives for the Arby's menu portfolio and revenue management. Previous roles include Head of Consumer Insights at Inspire Brands, where Eric established the Commercial Insights organization, and Senior Director of Core Menu Strategy and Brand Management at Arby's. Eric's earlier career includes significant positions at Keen Strategy, Philips Consumer Lifestyle, and Procter & Gamble, demonstrating a strong background in ecommerce, digital marketing, and strategic brand management. Eric holds a BS in Mathematics/Statistics/Business Administration from the University of Florida and an MBA in Marketing and General Management from UNC Kenan-Flagler Business School.