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Heather Ayer has a diverse work experience, with a strong focus on customer success and operations. Their most recent position was as the Director of Customer Success at Red Canary. Prior to that, they worked at Pavilion and Gain Grow Retain as a Member. Heather also served as the Head of Customer Success at Silo, where they built a cohesive customer journey. Heather also has extensive experience at Procore Technologies, where they held various roles including Director of Revenue Operations and Director of Customer Success Strategy, Operations, and Enablement. Earlier in their career, they worked at GoodThreads, Direct Relief International, Neuro Brands LLC., and For Joseph Boutique in various customer success and management roles.

Heather Ayer received their Bachelor of Arts degree in Psychology and Social Behavior from UC Irvine in 2009. In 2008, they studied Spanish Language and Literature at the Universitat de Barcelona. Additionally, in 2015, they obtained a Procore Certified: Associate certification from Procore Technologies.