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Jonah Berg has a vast range of experience in the research industry, having worked in various roles at companies like PRS IN VIVO, System1 Research, and FRC, A Lieberman Company. With a background in anthropology, communication, and linguistics from SUNY New Paltz, Jonah has successfully managed and overseen custom research projects for consumer/packaged goods and financial services clients, utilizing behavioral science-backed research methods to help clients achieve their advertising, innovation, and branding goals.