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Nichola Blandford is an experienced professional in retail and fashion technology, currently serving as the New Business Development Manager for Retail Technology Transformation at PMC Retail since November 2022. Prior to this role, Nichola founded and directed The Retail Talent Network from July 2012 to January 2023. Additional experience includes positions as Business Development Manager for Fashion & Lifestyle Tech at Prologic PLC, Fashion Director for New Business and Marketing at DHL, Head of Merchandising for Womenswear and Accessories at Ted Baker, Retail Merchandiser and Buyer for Accessories at Burberry, Merchandiser for Womenswear, Mens, Accessories, and Home at Nicole Farhi, and Senior Allocator at Bay Trading. This extensive background in various roles highlights a strong expertise in merchandising, business development, and strategic marketing within the retail sector.