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Jasmine Seah is an accomplished Experience Design Manager at Pioneer Credit Limited and Director at Rubixwear Pte Ltd, with extensive experience in marketing, communications, and member experience design. Jasmine has a strong track record of defining business models, formulating competitive pricing strategies, and implementing digital campaigns to enhance brand strategies. Key achievements include building customer loyalty through strategic partnerships, leading projects to improve employee experiences, and developing a member experience playbook at RAC WA. Jasmine also holds several marketing roles at leading organizations, contributing to brand awareness and customer insights. Academic credentials include a Bachelor's degree in Commerce from The University of Western Australia and a certification in Customer Experience Strategy from CX University.