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George Theofilopoulos, PhD, currently serves as Senior Director of EMEA Operations at Persado, where responsibilities include managing GenAI-based content optimization services for the region's digital channels and overseeing three departments totaling 45 personnel. With prior experience at Intralot as VP of Online Operations, Group Director of Online Operations, and various other roles, George has successfully driven revenue growth and digital transformation in regulated markets worldwide. Earlier positions at Upstream and bwin.party digital entertainment involved managing product development and implementing Agile methodologies. With a PhD in Electrical and Computer Engineering from the National Technical University of Athens, George possesses a strong technical background complemented by extensive experience in project and product management across multiple sectors.