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Anna Bager, a seasoned media industry veteran, is the president & CEO of the Out of Home Advertising Association of America (OAAA), the national trade association that represents the out of home (OOH) advertising industry. Bager is spearheading the OOH industry’s transformation into one of the most exciting media platforms for brands today, with a focus on tech innovation, ease of buying and integration with other mediums.

Prior to joining OAAA, Bager was executive vice president of industry initiatives at IAB, leading all digital, mobile, video, audio, and data industry initiatives as well as all thought leadership which included the Digital Content NewFronts. She has been named one of the 30 most powerful women in mobile advertising by Business Insider and one of the top women in media by Folio magazine and Cynopsis Media.