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Simona Paukštytė has a diverse work experience, starting with an internship at Topo grupė in January 2020. From July 2020 to February 2021, they worked as a Commerce Assistant at Topo grupė before transitioning to the role of Stock Manager from February 2021 to September 2021. Simona then joined YNOT Media as an Assistant Media Buyer in September 2021 and worked there until February 2022. Currently, they are employed at Orbio World as a Junior Media Buyer, starting in September 2022.

Simona Paukštytė obtained their Bachelor's degree in Marketing from the Kaunas University of Technology, where they studied from 2016 to 2020. In addition to their degree, Simona has acquired several certifications related to digital marketing and advertising. In February 2019, they obtained "The Fundamentals of Digital Marketing" certification from Google. Simona further expanded their knowledge and skills by obtaining certifications in Google Ads Search, Google Ads Display, and Google Ads Video from Google in October 2021 and February 2022, respectively. Simona also obtained the "Google Ads - Measurement Certification" in September 2022 from Google. Simona's professional development in digital marketing includes a certification in Google Analytics obtained from Skillshop in December 2022. Moreover, they completed a course on "Viral Marketing and How to Craft Contagious Content" from Coursera in July 2022.