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Jeannine East, PMP, currently serves as the Director of Outreach Strategic Initiatives at Northern Illinois University, a senior leadership role involving the design and execution of initiatives within a division of over 200 employees. With a diverse background in project management and marketing, Jeannine has held various positions at NIU, including Project Manager for University Marketing and Web Manager, where responsibilities included coordinating marketing projects, managing web team operations, and enhancing website user experience. Prior to NIU, experience includes roles at Be Found Online as VP of Clientology, OrangeSoda as Strategic Partnership Manager, and LocalLaunch! as Senior Marketing Strategist. Jeannine holds a B.A. in English from Northern Illinois University, a Graduate Certificate in Technical Writing, and a Certificate in Esports Management.