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Karsten Franke is an experienced marketing professional currently serving as Growth Marketing Manager at Nordnet Bank AB, focusing on A/B testing, customer journey optimization, and developing data-driven communication strategies. Previously, roles included Senior Performance Marketing Manager, Marketing Owner, and Performance Marketing Manager, with responsibilities ranging from digital media efficiency to strategic leadership. Prior to joining Nordnet Bank, Karsten held positions such as Head of Performance Marketing at Anegy Online Marketing, Digital Specialist at Precis Digital, and Media Analyst at Media Path, contributing to best practice development and client success in various digital marketing capacities. Educational qualifications include a Master of Science in International Business from Stockholm School of Business and various degrees in Philosophy, Economics, Management, and Strategic Management from multiple universities.