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Joe Abbott is the CEO and Founder of New Form, which specializes in marketing consulting for B2B startups aiming for sustainable growth. Previous experience includes roles such as VP of Product Marketing & Growth at Brex, where Joe contributed to the development of an AI-powered spend platform, and GTM Advisor at Altruist, a modern custodian for RIAs. Joe held leadership positions at Ramp as VP/Head of Product Marketing and at Zendesk as Head of Marketing, driving initiatives around CRM solutions. Earlier in their career, Joe worked in product marketing and technical roles at ThoughtSpot and Oracle, following a start as a Software Engineer at Root-1. Joe holds a BS in Computer Science and Math from Stanford University.